Federal Minister for Board of Investment, Mr. Qaiser Ahmed Sheikh, held a meeting today at the BOI Office with a senior delegation of Coca-Cola Icecek Pakistan.
The delegation comprised Mr. Serkan Selcuk, Chief Financial Officer (CFO); Mr. Syed Omar, Director Corporate Affairs and Sustainability; and Mr. Omar Ayub Khan, Government Relations Lead.
The delegation appreciated the leadership of the Honourable Prime Minister Shehbaz Sharif and Federal Minister Qaiser Ahmed Sheikh for their investor-friendly policies and effective measures aimed at ensuring macroeconomic stability and restoring investor confidence in Pakistan. They particularly acknowledged the proactive and facilitative role of the Board of Investment in addressing investors’ concerns and improving the ease of doing business.
During the meeting, the company provided a detailed briefing on its operations and international footprint, highlighting its presence in multiple countries including Türkiye and Pakistan. The delegation informed the Minister that the company serves as the official bottling partner of Coca-Cola in Pakistan and holds a significant market share in the beverage sector.
The representatives shared that the company has invested approximately one billion US dollars in Pakistan and expressed its intention to further expand its footprint through additional investments, enhanced production capacity, and the introduction of new beverage varieties in the local market.
The delegation reaffirmed that the company remains fully compliant with all applicable tax laws and regulatory requirements, while upholding international standards related to human rights, equal pay, and employee welfare.
Matters relating to the Federal Excise Duty (FED) on carbonated beverages also came under discussion. The delegation informed the Minister that the company is already engaged in consultations with relevant stakeholders, including the Ministry of Finance and the Federal Board of Revenue (FBR), regarding the FED framework, with a view to supporting sustainable industry growth and maintaining competitiveness.
Federal Minister Qaiser Ahmed Sheikh appreciated the company’s long-standing investment and contribution to employment generation and responsible business practices in Pakistan. He reaffirmed the Government’s commitment to facilitating both local and foreign investors through transparent policies and continuous engagement.
The Board of Investment remains committed to promoting sustainable investment and fostering a conducive business environment in Pakistan.