The Women International Film Festival (WIFF) kickstarted on Saturday, March 2nd 2024. With more than 1,300 submissions this year, the two-day event showcased 31 short and feature length films received from UK, Iran, France, Germany, Ukraine, Spain, Lebanon, Egypt, Russia, Estonia, Poland, Japan, Mexico, Italy, Canada, Chile, Turkey and Argentina, out of which five films made by Pakistani filmmakers, Hum Awaaz, Made with Love, Prolific Hustling, Woman of Courage, and 10 more minutes were also showcased. Judged by a jury panel comprising of esteemed filmmakers; Mehreen Jabbar, Usman Mukhtar and Marya Javed, the Best Film award, worth 350 Euros through anonymous donation, went to the film Paris Bruxelles by Marjorie Lhomme from France. With the support of the British Council, the Best Pakistani Film Award of 100,000 Pakistani Rupees went to Made with Love by Kainat Thebo. The festival opened with two days of public screenings at the Pakistan National Council of the Arts (PNCA), with the support of Embassy of Spain in Pakistan, Ambassade De France Au Pakistan, Embassy of the Federal Republic of Germany Islamabad, Ministry of Foreign Affairs of Ukraine, the British Council, and Dawn News English as our official media partner, City Fm 89 as our official radio partner with JazzCash as our official digital payment partner. The founder & director of the festival Madeeha Raza, spoke about the 8 years journey of this initiative and how it has exponentially and organically grown, giving independent filmmakers the much needed exposure and appreciation. Parwaaz Film Lab was also re-launched this year and took place over the same two days with participants from all over Pakistan. It was led by renowned Spanish filmmaker Elena Molina, director of the acclaimed "Remember My Name," alongside the insightful contributions of guest speaker and British Pakistani film director Annusheh Rahim. This year the festival will continue with four days of intracity screenings at Fatima Jinnah Women University for a campus screening, the Black Box Sounds for the Ukrainian Films Sidebar, Alliance Française d'Islamabad for the French and Pakistani Films Sidebar, and a closing reception with film screenings at the Residence of Spain. Over the years, WIFF has aimed to fill the gender gap in film, besides widening appreciation for independent cinema by creating a platform for diverse storytellers from all over the world. The overarching aim is to promote female filmmakers by building and uniting the next wave of talent and connecting the film community. It is evident that we need more such opportunities for women so they can take their stories to the screen and share with the community. About Women Through Film ?Women Through Film, the curating entity for WIFF, is a Pakistan based initiative trying to encourage and facilitate young girls and women to use self-expression, storytelling, and fiction through filmmaking. It is an initiative to celebrate the success stories, struggles, and achievements of inspiring women from all walks of life. We aim to create an army of vocal, confident, fearless, and economically independent female filmmakers who can tell stories about issues that affect them, using film and other interactive media. Email: info@womenthroughfilm.com Website: www.wiffest.com
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