H.E. William Wouter Plomp, Ambassador of the Kingdom of Netherlands to Pakistan accompanied by representatives from the embassy of Netherlands called on Minister of State & Chairman BOI, Mr. Muhammad Azfar Ahsan and Secretary BOI Ms. Fareena Mazhar in Islamabad. BOI leadership sensitized Mr. Plomp about Pakistan’s liberal investment regime and the incumbent government’s commitment towards investment promotion. H.E was apprised on BOI’s role as the apex investment promotion agency and was also briefed about the Special Economic Zones along with the generous set of incentives available there. The Ambassador shared that a Dutch delegation from Dairy & Cheese sector will be visiting Pakistan from 23-24th March to explore investment opportunities and will have B2B meetings in Pakistan. He further added that FrieslandCampina has established Pakistan -Netherlands dairy excellence center in Lahore which will be inaugurated during the visit of a Dutch delegation from 31st January to 1st Feb 2022. In this regard, BOI is coordinating for arranging the delegation's meetings with various Ministers as well as the President and Prime Minister of Pakistan. The Ambassador communicated interest for investment in various sectors of Pakistan including maritime, food processing, dairy, etc. from the Dutch side. Chairman BOI appreciated the interest of Dutch companies and invited them to participate in the Global Investment summit that is to be held in March, 2022. Mr. Plomp was pleased to learn about BOI’s efforts towards creating a conducive business environment in the country and said that he would work towards further strengthening bilateral investment between the two countries with BOI’s assistance.
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