PR No. 218 Training Workshop on “Strategic Communication & Media Engagement” concluded at National School of Public Policy (NSPP) Lahore Lahore, 30 th April 2019.

A two-day capacity building workshop on “Strategic Communication & Media Engagement” for the 110th Batch of National Management College (NMC) concluded at the National School of PublicPolicy (NSPP) here today. This training workshop was organized by ‘Pakistan Peace Collective’ (PPC), a research & communication project of the Ministry of Information & Broadcasting. The workshop aimed to refine the skills and understanding of the participants about the significance of media interaction during crisis situations. The participants of the workshop comprised 55 senior government officials. The sessions on the concluding day of the training, were designed to sensitize the participants with the Emerging Trends & Challenges in the use of Digital Media by identifying Fake News. Dr. Shujat Ali Dean NMC and Mian Shabbir Anwer CEO PPC in the concluding remarks elaborated upon the significance of the training workshop in refining the skills of the participants to cooperate with the media during any crises situation. The training module for the said workshop was designed to enhance the capacity of the government officials, utilizing appropriate media management techniques and language set to promote public resilience against violence extremism ***** ?

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